Public relations

Communication is not just about providing information – it also creates concrete added value for your company. Good PR is thought up creatively, packaged attractively and then delivered with media savvy to the right man or the right woman. One thing is more important than anything else: an effective network.

Journalists know our consultants to be experts in tourism and logistics. It is precisely this expert knowledge that enables us to develop and implement effective communication strategies for our clients that maximise their return on investment. Once your story has been published in the target medium it is often only a matter of a mouse click before you can greet a new customer.

Service
Media pack	Your business card for the media – We make information interesting and provide media representatives with a media pack that includes photo material and brochures, on request as a digital version in your own corporate design as well.
Press release	The fastest way to the editor’s desk – We write press releases and distribute them using our permanently updated mailing list. For last-minute stories there is also the news flash to the relevant addressees.
Press conference	Your forum for larger news items – Is your topic too big for a sheet of paper? Then the informal character of a press conference is the right place. Your news is the centre of attention – we take care of logistics and media representatives.
Journalist meeting	Approach the media – We get you together with selected journalists – at their offices or at relevant trade fairs. We are happy to accompany you to the meeting and assist as necessary.
Press travel / individual visits	Give a journalist a warm welcome – A direct personal experience is the best basis for in-depth reporting. We will gather the relevant media representatives for your topic – and you can concentrate on presenting your product.
Prize draws / Media cooperation	The giveaway for reaching consumers – Prize draws enable topics and products to be placed with a broad audience. And if you’re looking for something bigger, we recommend an individual media cooperation with multiple publications.
Trade press interview	The direct route to the business community – A professional audience is best reached via the trade press. You have the topic; we have the right contacts to journalists. Then we can organise appointments with the trade media for an interview.
Press office	Everything the media wants – Pictures, information, statements – we make sure it’s available and let you get on with your job. We optimise our network continuously at the same time – and of course we report on the success of our activities in our media evaluations.
ITB Press lounge	The networking centre at the Travel Trade Show – Your mobile press office at the ITB, the world‘s largest exhibition for travel and tourism. The EHRENBERG press lounge is a small, select meeting place for journalists and travel professionals.
Social media campaign	Individual solutions for Twitter, Facebook et al. – With clear concepts, creativity and a strong focus on content, we develop your individual solution for Twitter, Facebook and other social media. We don’t believe in one-size-fits-all. Otherwise anyone could make it on the internet.